We have recently refreshed our branding across our offerings and changed the names of our pricing plans. If you have signed up before Aug 9, 2021, please click Previous plans to view your applicable plans.
We assure you that this change will not impact your product experience, and no action is required on your part.

MUV stands for Monthly Unique Visitor. A monthly unique visitor is an individual user who visits/accesses your website within a period of 30-days. They could be your potential leads/prospects interested in your product/service. The unique visitors are determined by a cookie that lasts for a period of 1 year or until the users clear their browser cookies for websites.

For mobile apps, the equivalent is monthly active user - an app user who opened your app at least once within the 30-day window. A unique app user is determined as the unique instance of the app installation until the user's app data is cleared or the app is uninstalled.